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Before you first open your new salon, it's a good idea to conduct a survey to see what your potential customers prefer in indoor tanning beds. If other salons in your area don't have the indoor tanning beds the people are looking for, they may come to your new salon to see what indoor tanning beds you have to offer. Since there is such a wide variety of indoor tanning beds and tanners are becoming more educated and opinionated on what they like, you need to try to make potential customers happy. Ask people what they look for in indoor tanning beds and what they would like to see in your salon.